Meet Kliment! As an SEO Consultant at Flow, he executes strategy planning for clients, including completing deliverables like content audits, redirect maps, performance reports, interlinking, and backlink analysis. He also handles client communication.
His background in SEO includes both agency and in-house SEO team work. He’s worked on a variety of projects for B2B and B2C clients, covering topics from cryptocurrency and SaaS to HR and finance. He has a strong knowledge and understanding of backlinks and can strategize content plans with a high level of expertise.
He is based in Macedonia, has lived in different countries across continents, and has deeply immersed himself in diverse cultures, learning to understand and respect everyone.
Top 3 Influencers You Follow Religiously
- Barry Schwartz (@rustybrick on X): My go-to source for reliable, up-to-date SEO news. He also blogs on https://seorountable.com and posts great SEO recaps on YouTube, often featuring industry experts.
- Marie Haynes: I love her “AI News You Can Use 🚀” newsletter. It was recommended to me by one of my best managers and mentors, and it’s been a valuable source of practical advice on AI and search tech advancements.
- Glenn Gabe (@glenngabe on X): He shares excellent insights on Google algorithm updates, helping the community understand which types of sites are being impacted and how when SERPs shift.
Most Bizarre/Interesting Client Project
I’ve had the most fun with projects where I had full creative freedom, from blogging about interesting topics and recreating the latest trends to interviewing influencers and celebrities. It’s always rewarding to see strong results come from creative work.
What Values Motivate You?
I am motivated by:
- Trust: I do my best work when I’m trusted to take ownership, and I’m not questioned but instead challenged to think independently and keep my drive. I also value trusting those around me to bring the same dedication and responsibility.
- Excellence: With attention to detail and my best foot forward, I aim to deliver great work every time. Whether it’s completing tasks, communicating clearly, or keeping things organized, I want everything I do to reflect my best effort.
- Growth: I’m motivated when I’m in an environment where I can learn, advance, and keep evolving. I also like motivating and enabling those around me to do the same. Small, steady progress adds up and makes a big difference over time.
Favorite Ways to Spend Your Free Time?
I love big cities, so whenever I get the chance to explore landmarks, parks, streets, or shops, I’m happy. I also love music: listening to my favorite artists, whether live or on my headphones, always puts me in a good mood. I enjoy cooking, though I’m not sure everyone enjoys my dishes as much as I do, since I love adding all the spices. And spending time with friends, family, and pets always fills me with joy.
Favorite Industry Podcast/Show To Follow?
This is something I’m about to get into, with the “Search Engine Journal Show” being first on my list to check out.
Top Resource Everyone Should Know About
- Industry experts on X: they share invaluable information and news for free.
- Reddit SEO, entrepreneurship, and similar subreddits: great for finding resources, learning from others, and even generating leads or meeting industry experts.
- Newsletters by Industry leaders – even if paid. I’d put my money there instead of overpriced courses.
- Newsletters by industry leaders: Even paid ones are worth it. I’d rather put my money there instead of paying for (overpriced) courses.
- Screaming Frog: Learn something new in it every week. You’ll be able to see the backbones of a site or do advanced work with ease.
Favorite Area Of Your Work?
My favorite part of my work is the people. Whether it’s working with my team to deliver strong results or presenting our impact to clients and stakeholders, I really value collaboration. The human side of what we do is just as important as the technical side.
As A Kid, What Did You Want To Be When You Grew Up?
I wanted to be a computer scientist, writing code, working behind a computer, or inside of it, and phones – repairing parts and putting devices back together. I did get somewhere with my dream and got my degree in Computer Science, but early enough, I oriented myself towards business and marketing too, and decided that’s where I’d prefer to develop my career.
